I think what’s interesting about the old school, traditional waterfall approach of multi-year big bang product delivery cycles isn’t that it’s necessarily a wrong way to develop products.
It’s just that startups, and now smarter enterprises, are deploying products faster and refining them years before some major companies even get their products to market.
By that time, it’s too late.
And now companies are left with two choices.
Either you grow fast, or you die slow.Read More