We work across industries and leverage high-growth tech talent paired with seasoned agency experience to deliver creative and metric-driven solutions to technology and marketing opportunities.
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Fueling Berlin Packaging’s digital revenue growth and operational efficiency through the creation of an omnichannel e-commerce product.
Created a new engagement channel for all Berlin buyer types regardless of purchasing source (e-commerce vs. direct)
Increased buyer engagement with Berlin through new mechanisms of self-service and marketing automations
Improved Berlin’s ability to scale by reducing man-hours needed to support each account through self service features
Broke down siloed systems and processes to create one holistic experience
Building a modern eCommerce experience for customers and owners within a franchise model – focused on scalable and independent location management and product conversion.
Expanded their Bottled Water Delivery experience to an e-commerce product. A pilot for capturing leads with different levels of customization for Culligan Dealers.
Developed an interactive product recommendation tool for customers to self-identify problems with their water while answering consumer questions.
Took customer loyalty to the next level through expanding the top luxury car dealership Motor Werks rewards program and innovative engagement strategies.
Expanded loyalty rewards customer user experience through new features
Expanded MW marketing capabilities by enhancing segmentation and targeted messaging capabilities
Working from strategic product, growth & design perspectives to build a best In class portal for JPL with a clear value proposition, accessible part information to position JSSI as an authority, instant transaction ability so customers can purchase without the interaction of JPL representatives, and automated part requests leading to standardized SLAs and reduced lead times. Vokal is bringing JSSI's online business model from high-touch to a more efficient low-touch service model.
A heavily human-dependent sales model made scaling the business a challenge – a fully self-service model leveraging human intervention only when necessary allows JSSI to scale their business decoupled from human resources.
As the digital economy increases optionality for consumers, Chicago’s Number 1 pizza brand needed to find ways to compete against emerging competitors and industry disruption through delivery service apps. Lou Malnati’s came to Vokal to validate, develop, and support a new mobile app on iOS and Android.
Developed a new mobile growth pathway, a Lou’s mobile application for iOS and Android to increase habitual ordering and improve brand loyalty.
Improved frequency with a quick re-order feature, created an innovative customer curbside experience based on location data, launched in-store table wait list, and integrated Lou Malnati's rewards program.
Achieving post-acquisition product objectives for Weber’s IoT product iGrill – building and optimizing experiences with targeting objectives around increasing sales, building a deeper understanding of the iGrill customer, improving the post-purchase customer experience, and personalizing marketing communications.
Build customer personas and detailed journey maps to understand how Weber's products and their interfaces can influence positive behaviors throughout the experience.
Integrate with existing databases and authentication platforms to expand Weber's customer profiles through a singular Weber ID tracked across products and platforms.
Vokal deeply understands the go-to-market strategies for durable goods and branded power tools sold at big-box retailers, including popular brands like Dremel, Bosch, and Weber Grill. We are also well-versed in larger-scale products in the home goods industry, such as Masonite doors and Chamberlain garage openers. With our expertise, we know how to reach the home goods customer and drive market share and sell-through for these products.
Our expertise in driving traffic and building customer loyalty is unparalleled. We have worked with some of the biggest names in the industry, including Lou Malnati’s, Doc B’s, Ace Hardware, and Groupon. Our digital marketing transformation strategies are customized to suit each brand’s specific needs, and we are committed to delivering results that exceed expectations.
Vokal’s digital marketing transformation expertise has been honed through working with top automotive and transportation brands like JSSI, AAR, ForeverCar, SpotHero and United Airlines. We specialize in driving leads, sales, and revenue growth through targeted growth campaigns while also improving customer engagement through powerful digital experiences. Our data-driven approach focuses on key metrics such as lead generation, conversion rates, and customer lifetime value to ensure our strategies deliver tangible client results.
Vokal helps associations like the American Medical Association, GFOA, American Dental Association, and American Hospital Association achieve their marketing goals by providing tailored digital marketing transformation solutions. Our expertise in developing targeted campaigns for associations drives membership growth, enhances brand awareness and engagement, and improves revenue growth.
Vokal helps professional services firms like EmployBridge, Cresset Wealth Management, and M1 Finance achieve digital marketing goals by leveraging our expertise in tailored digital transformation strategies. With our customized solutions and deep understanding of professional services industries, Vokal empowers firms to transform their digital marketing and drive success.
A core vertical for Vokal, we help industrial enterprise businesses like Dover, USG, Owens Corning, Berlin Packaging, and Grainger become more digitally fit through our comprehensive digital transformation services. Our tailored solutions focus on key areas such as digital business models, process optimization, and customer engagement to help our clients achieve their digital goals and gain a competitive edge in their industry.